Abstract: This paper examines to get a clear picture about the status quo of fruit distribution, to identify current drawbacks, also to develop and to implement an end-to-end distribution system, covering the total value chain from the local farmer in the countryside, through regional consolidation points, through consolidation centers in the oblast up to the export preparation and processing. The study encompasses a conceptual framework for stepwise restructuring and transition to an efficient and responsive fruit value chain, tasks and milestones for implementation, accordingly apply following methods: interviews, document analysis, business process modeling techniques, all classical methods weak points analysis, requirement documentation techniques, workshops, network optimization models, facility locations models, transport optimization models, information flow optimization models and use-value analysis. Increasing the export volume of fruits – increasing foreign exchange revenue Ensuring food quality standards through the total production and distribution network Increasing the efficiency of the total production and distribution network Increasing value generation by integrating addition production processes and logistics services Based upon the increase in quantities, quality, efficiency and value generation: Increasing profitability und income throughout the total distribution and production network: from exporters and distributors to the farmers in the countryside Direct contribution to fighting poverty, especially for people in the countryside JEL codes: F 18

GÁBOR NAGY - research assistant, Institute of Logistics, University of Miskolc ÁGOTA BÁNYAI - associate professor, University of Miskolc BÉLA ILLÉS - univ. professor, University of Miskolc Abstract: Logistics, as one of the most integrated sciences, plays a key role in many segments of company operations. Nowadays, efficient, fast and reliable customer service is important, and to achieve this, companies have begun to operate in a networked manner. In addition to customer satisfaction, an important aspect in today's economic environment is finding the optimal point for each process, thus achieving a cost-effective operation strategy. With regard to the forms of operation, the network structure appeared, which changed the production structure taking place at one location to the multi-location operation. This form of operation has proven to be effective in serving the globalized system approach, but the system alone cannot be effective. It is very important to regulate, maintain, supervise and improve the processes for which quality assurance is responsible. The thesis presents the versions of the logistics network models, their characteristics and the technological solutions present today that can increase the level of quality. Furthermore, using a known method, we present a possible performance measurement procedure for logistics processes. Keywords: logistics network, quality assurance, digitization, performance measurement